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Check reply quality on autopilot.

AppReply is the platform that closes the loop on brand-critical replies. Set your quality checklist and turn on a monitor: matching replies are checked after they publish, flagging wrong answers, language mistakes, and changes in tone. Your team reviews the exceptions.

Included in Pro · Checks AI drafts before publishing and all or selected replies after

The Reply Quality overview for Among Us: a 97 percent pass rate against a pass mark of 72, voice match holding, 40 replies flagged, and the daily pass rate plotted across the range.

Trusted by teams behind apps with 1.7B+ combined downloads

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Write down what a good reply must do.

Build a checklist, called a scorecard, from your reply guidelines. Choose the checks and passing score. Mark mistakes such as invented refund policies as critical, so a polite tone cannot cancel out a wrong answer.

A check being written on a new scorecard: its name, what the grader should look for, when it fails, the group it files under, and the weight it carries in the score.

See the mistake, not just a failing score.

Filter flagged replies by the check they failed, language, or app. Open a result to read the original review, your published answer, and the text behind the flag, even in a language you do not read well enough to proofread the whole reply. You can judge the finding before deciding what to do.

A flagged result open beside the queue: the original review, the published reply with the flagged sentence highlighted, and the twelve criteria split into the critical one it failed and the checks it passed.

Check the answer, the language, and the tone.

Apply the same checklist to AI and human replies. Review the failures and see whether quality is improving across rules and languages.

Custom scorecards and quality trends

Choose your checks, add custom ones, and track the share of replies that pass. Compare rules and languages to find where quality drops. Each result keeps the checklist version used to score it.

The scorecards for an app: the Innersloth reply standard scoring live, 3,251 replies graded in the last 14 days, twelve criteria at a pass mark of 72, and the option to start another.

Check replies on

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Get review alerts in your team’s channels

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Made-up facts and promises

Flag answers that invent a feature, fix, or refund policy. Mark this check as critical when a promise your team cannot keep should fail the reply outright.

A published reply scored 63 against a pass mark of 72: no invented facts flagged critical for an unsupported claim, the sentence at fault highlighted in the reply, and every other check passing.

Brand-voice checks by language

Compare replies with examples written by your own team, separately for each language. AppReply shows where there is enough history to check your voice and where there is not.

Voice match by language: English, Turkish, Spanish, Portuguese and Russian each plotted against its own average with the blend across all of them, one day opened to its per-language scores.

Included in Pro

Make quality part of the daily workflow.

Pro includes your quality checklist, ongoing checks, a flagged-reply queue, quality trends, and brand-voice checks. It also includes smart monitoring, full review analytics, and AI replies with MAX.

When AppReply manages setup, Enterprise can include a commitment that 95% of replies measured in an agreed window meet the scorecard set with your team. Reply Quality shows the exceptions.

  • AI and human replies in one view
  • Your checklist and product information stay in your account
  • Customer data is not used to train shared AI models

Start with the replies you already publish.

Choose which replies to monitor and define your quality checklist. Once enabled, the monitor checks new published replies in the background and collects failures for your team.

Included in Pro · Checks AI drafts before publishing and all or selected replies after

  1. Choose which replies to check

    Connect the app and select the published replies you want checked. AI and human replies can be measured against the same standard.

  2. Write down what good means

    Choose the checks, decide which mistakes should always fail a reply, and set a passing score.

  3. Turn on automatic checks

    Enable the monitor to check matching replies as they publish. Filter the flagged replies by check, language, or app, and read the original review, answer, and reason together.

  4. Watch the pass rate by rule and language

    See whether failures cluster around a particular automation rule or language, and use that pattern to focus your review.

  5. Update your checklist when guidelines change

    Past results keep the version they were scored against, so you can tell which standard applied at the time.

What our internal test found.

In a controlled test, Reply Quality caught 31 of 32 deliberately added mistakes and reported no false failures. This internal test is not a measure of accuracy across customer accounts. Methodology is available on request.

31/32
seeded defects caught
0
false failures observed

FAQ

Questions about Reply Quality

How does reply quality fit into app reputation management?

Your replies sit under the reviews prospective users read. Watching the rating and answering fast leave one question open: was the reply accurate, in the reviewer’s language, and in your own voice? AppReply closes the loop by checking your published replies, all of them or just the ones you choose, against your scorecard. Mark a guideline critical and breaking it fails the reply outright.

What can a Reply Quality scorecard evaluate?

A scorecard is your reply-quality checklist. It can check whether the reply answers the concern, offers a solution, uses the right language, avoids made-up facts, follows your guidance, and points to the right support channel. Choose how much each check matters, set a passing score, and mark any mistakes that should always fail a reply.

Does Reply Quality grade AI and human replies?

Yes. AI drafts are checked against your scorecard before they publish, and sent back for a rewrite when they fail. Published replies are graded too, whether AI or a person wrote them, and you can compare results by reply rule or language.

What happens when the evidence is insufficient?

That check is marked “not scored” and does not count as a pass or failure. When a check does pass or fail, you can read the supporting text to see why.

Is customer data used to train shared AI models?

No. Your checklists, reply history, and product information stay within your account and are used to provide your service. They are not used to train shared AI models.

See which published replies need a second look.

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