Reply to App Store reviews in one queue.

Respond to Apple App Store reviews alongside Google Play and your other stores. An API key from App Store Connect, Apple’s console for developers, lets AppReply publish.

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The reviews feed for one game on both stores: 3,071 reviews, saved views as tabs, the filter rail, and a four-star review translated from Turkish with its topics, device language and app version.

Set up App Store replies in four steps.

Reading public reviews needs nothing. Publishing needs one API key from App Store Connect.

Add your app
Search for it by name, or paste its App Store link. Public reviews begin to arrive.
Create an API key in App Store Connect
Make it an individual key with the Customer Support role. Download the .p8 key file and note the Key ID.
Connect the key to AppReply
Enter the Key ID and upload the .p8 file. Your recent replies come in for drafts to draw on.
Choose who presses send
Answer reviews yourself, or let reply rules publish on their own or wait for approval.

Read App Store reviews, key or no key.

Search for your app or paste its store link, and its public reviews start to arrive. Connect your API key to reply, and your recent replies come in for drafts to draw on. Apple shows ratings per country or region, and AppReply tracks the countries you choose over time. On Pro, it also follows competitor apps, and featured reviews once the key is connected.

Explore Monitor

The reviews feed on its Featured tab: six featured reviews, each carrying the Featured marker beside its rating and sentiment, with the device language and app version underneath.

Apple tells the reviewer. Give them a good answer.

Apple notifies the customer when you reply, and they can update their review. AppReply drafts answers from your help docs and approved answers. Reply rules publish them or wait for your approval. Apple does not publish a length limit, and about 5,970 characters is what developers report. AppReply keeps App Store replies to 2,000 characters or fewer. Reply Quality then checks published replies against your scorecard, the team’s list of quality checks.

Explore Reply Explore Reply Quality How to respond to app store reviews

One reply rule with both the Google Play and App Store listings selected, its rating trigger and conditions beside a preview of a review it would answer.

What AppReply supports on the App Store

Reading works without a key. Replies and reply rules need App Store Connect.

What AppReply supports on the Apple App Store
Plan	Every plan. Free covers one app, on the App Store or Google Play. Translation, drafts from your help docs, topics and sentiment start on Standard. Drafts from approved answers, Reply Quality, competitor tracking and featured-review tracking are on Pro.
Adding the app	Search by name, or paste the store link.
Without a key	Yes. AppReply reads public reviews.
What you connect	An App Store Connect API key: the Key ID and the .p8 key file. Create it as an individual key with the Customer Support role.
Replies	Yes, after you connect. Each reply stays at 2,000 characters or fewer.
Reply rules	Yes, after you connect. Rules publish on their own or wait for approval.
After you connect	Your recent replies are imported, so drafts can draw on them.
Alerts and analysis	Yes. Alerts for new reviews, and for rating changes with review analytics, plus topics and sentiment. Without a store connection, new-review alerts arrive within a day or two.
Tracking	Competitor apps and ratings by country over time. Featured reviews, after you connect.
Drafts and quality	Translation, AI drafts from your help docs and approved answers, and Reply Quality.

FAQ

Questions about App Store replies

Can you reply to App Store reviews from AppReply?

Yes. Connect an App Store Connect API key, and you can answer reviews from your AppReply queue. Write replies yourself, start from an AI draft, or let reply rules publish them.

How long does an App Store reply take to appear?

Up to 24 hours. That is Apple’s guidance for when a reply shows on the App Store.

Does Apple tell the reviewer you replied?

Yes. Apple notifies the customer, and they can update their review. If you flag a review with Report a Concern instead of replying, the reviewer is not told.

Is there a character limit for App Store replies?

Apple does not publish one. About 5,970 characters is what developers report. AppReply keeps App Store replies to 2,000 characters or fewer, and reply rules check that limit before they publish.

Can you change an App Store reply later?

Yes. You can edit or delete a reply in App Store Connect, and only the latest version shows on the App Store.

Is this the same as App Review?

No. App Review is Apple checking your app before release. Customer reviews are the ratings and comments people leave on the App Store. AppReply works with customer reviews.

What does an App Store rating reset do?

When you release a new version, Apple lets you reset the summary rating. Written reviews stay on the App Store.